I failed you.

I recently came to a realization that I always knew, but didn’t want to admit…

It’s not about knowledge, it’s about execution.

We wanted to believe if we made it simple, people would get it… 
We wanted to believe if we made it fun, people would consume it…
We wanted to believe if we made our products truly world-class, no one would fail…

But people do fail. Most don’t even try.

And it’s not their fault. (It’s not yours, either.)

Here’s why…

You’re being fed terrible misinformation by these “flash in the pan” marketers and their shiny objects.

You know the kind…

• Fake gurus who post photos with their RENTED Lambos and private planes
• No names who pop-up on your feed showing the millions in their Photoshopped bank account
• Consultants who spend more time tell you everything you’re doing wrong rather than helping you with targeted advice to grow your business

Or as I call them, the “day traders” of digital marketing.

All they do is peddle a single tactic, hack, or strategy that hasn’t been proven (or even tested) and never give you the full picture.

False promises that unfortunately trip up our 1,000,000 customers before they stumble on the truth.

The reason us marketers get frustrated is because we’re always told it’s the NEXT course that will be the breakthrough we need. The problem is these things never last and they come at a cost far greater than the price of the program.